Aaron Kim

Designing in LA
© 2026


A website redesign for Patreon that champions creators and their communities, and inspires others to begin their creator journey.


The digital world is changing fast, and more and more folks around the globe are turning their online passion into a full-time careers.

We teamed up with Patreon to give their website a new look, but also to show off the all the smart new app features built specifically for creators, making them feel right at home.


Live site︎︎︎







Motion Explorations

A huge challenge for this project was  understanding how the updated brand would come to life, as both the website and the Patreon brand revamp were being worked on concurrently.

This meant we needed to be as flexible and explorative as possible with all the work we were putting forward.

Without much to to reference, we began exploring layouts, type, and motion.











Project info

︎︎︎ Client
Patreon

︎︎︎ Agency
Active Theory

︎︎︎ My role
Pitch
Creative Direction
Client Coms
User experience
Lead Design
Design & Motion oversight

︎︎︎ Team
Tom C.
Elly M.
 Hanee K.
Sean H.
 Jantana H.
Thieb H.
 Pete F.
Mike W.
Mike G.
Richard Z.
Raffaele F.

︎︎︎ Awards
AWWWARDS Site of the Day





Designing in LA
© 2026