Creative Lead—Design
© 2025
Patreon
︎ Patreon
Website Redesign
A website redesign that champions creators and their communities, and inspires others to begin their creator journey.
The digital world is changing fast, and more and more folks around the globe are turning their online passion into a full-time careers.
We teamed up with Patreon to give their website a new look, but also to show off the all the smart new app features built specifically for creators, making them feel right at home.
Live site︎︎︎









Motion Explorations
A huge challenge for this project was understanding how the updated brand would come to life, as both the website and the Patreon brand revamp were being worked on concurrently.
This meant we needed to be as flexible and explorative as possible with all the work we were putting forward.
Without much to to reference, we began exploring layouts, type, and motion.
This meant we needed to be as flexible and explorative as possible with all the work we were putting forward.
Without much to to reference, we began exploring layouts, type, and motion.




Credits
& Recognition
& Recognition
Client
Patreon
Agency
Active Theory
My role
Pitch, Creative Direction, Client Coms, User experience, Lead Design, Design & Motion oversight, Lead Design, Design & Motion oversight
Producer
Tom C., Elly M.
Design support
Hanee K., Sean H.
3D
Jantana H., Thieb H.
Developement
Pete F., Mike W., Mike G., Richard Z., Raffaele F.
Awards
AWWWARDS Site of the Day
Patreon
Agency
Active Theory
My role
Pitch, Creative Direction, Client Coms, User experience, Lead Design, Design & Motion oversight, Lead Design, Design & Motion oversight
Producer
Tom C., Elly M.
Design support
Hanee K., Sean H.
3D
Jantana H., Thieb H.
Developement
Pete F., Mike W., Mike G., Richard Z., Raffaele F.
Awards
AWWWARDS Site of the Day
Creative Lead—Design
© 2025